Apple will reduce iPhone 7 production by 10 percent in Q1/2017

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It’s been a while since iPhone 7 and iPhone 7 Plus were officially released to the public. 2016 iPhone models may disappoint a large number of users due to their similar design to iPhone 6s and 6s Plus despite the fact that they come with tons of exciting features. According to sources, Apple is facing disappointing sales figures for its newest iPhone models and Cupertino-based Company will reduce iPhone 7 production by 10 percent in the first quarter of 2017.

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According to reports, the main reason behind the move is that iPhone 7 sales are not as good as expected. This is not the first time Apple faced the situation, as Apple cut production numbers going forward for iPhone 6 models thanks to growing inventories of the iPhone 6 lineup.

According to tech experts, Apple could have capitalized on Samsung Galaxy Note 7’s permanent production cease due to fire reports, but the iPhone 7 failed to impress users worldwide due to its lack of innovative features. Furthermore, Apple has never revealed the iPhone 7’s first weekend sales for the iPhone 7 and iPhone 7 Plus. Last year, the iPhone 6s and iPhone 6s Plus broke the sales record in first weekend set by the iPhone 6 and 6 Plus in 2014 with more than 13 million units sold. Last year, Apple saw the first decline in revenue in 13 years.

This year, Apple is expected to launch its highly-anticipated smartphone, iPhone 8. Noticeably, the new iPhone has long rumored to come with impressive features and revolutionary changes. Many found these rumors to be somewhat plausible, as Apple will celebrate 10 years of iPhone in 2017.  The 2017 iPhone has been rumored to come with OLED display with a bezel-free design, wireless charging, iris scanning, a 10-nanometer A11 chip and more.

Also read: PSA: A malicious file that might crash the Messages App in iPhone

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